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Marketing and Copy Tips for Health and Wellness Businesses

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A Review of Business Made Simple University (BMSU)

A Review of Business Made Simple University (BMSU)

Most professionals I know are overwhelmed by managing, marketing, and growing their businesses. In the health and wellness space, I encounter doctors and healers who are absolutely amazing at helping their patients but, well, just don’t have a business mind. That’s a...

The 3 Business Books You Need for 2021

The 3 Business Books You Need for 2021

When my husband asked Alexa the other night to recommend a book he might enjoy, she told him to read Girl, Stop Apologizing. That gave us all a good laugh—especially my 12-year old son. I know my husband won’t take Alexa’s recommendation (and I’m not jumping on it now...

Email Marketing by the Numbers

Email Marketing by the Numbers

Email marketing means promoting your products and services through email. But it is SO. MUCH. MORE than that! Email is a direct line of communication with your potential clients. It’s a way to build connections. It’s a way to earn people’s trust. Emails are all about...

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The 4 Keys to Online Success

The 4 Keys to Online Success

Health and wellness practitioners have been shifting to the online space for several years now—developing programs, podcasting, growing their social media followings, running ads, etc., etc. At the same time, however, many of you have stuck with the brick-and-mortar...

DIY vs DFY: How to Choose

DIY vs DFY: How to Choose

If you market your business online, you need copy and content. You need a clear website and sales pages. Then there are the free downloads to grow your email list. You need emails at least weekly to be sure your audience keeps you top of mind. Depending on the...

How to StoryBrand Your Health and Medicine Business

How to StoryBrand Your Health and Medicine Business

Many natural healthcare practices confuse their potential patients with unclear messaging. StoryBrand provides a formula to craft your message so that your ideal patients will be captivated and want to engage. Follow this blog series to discover how StoryBrand is a...

Your Medicine Makes Life Better

Your Medicine Makes Life Better

Many natural healthcare practices confuse their potential patients with unclear messaging. StoryBrand provides a formula to craft your message so that your ideal patients will be captivated and want to engage. Follow this blog series to discover how StoryBrand is a...

Help People Avoid Horrible Things

Help People Avoid Horrible Things

Many natural healthcare practices confuse their potential patients with unclear messaging. StoryBrand provides a formula to craft your message so that your ideal patients will be captivated and want to engage. Follow this blog series to discover how StoryBrand is a...

How to Get People to Take Action

How to Get People to Take Action

Many natural healthcare practices confuse their potential patients with unclear messaging. StoryBrand provides a formula to craft your message so that your ideal patients will be captivated and want to engage. Follow this blog series to discover how StoryBrand is a...

SOAP has a Plan. But Does Your Marketing?

SOAP has a Plan. But Does Your Marketing?

Many natural healthcare practices confuse their potential patients with unclear messaging. StoryBrand provides a formula to craft your message so that your ideal patients will be captivated and want to engage. Follow this blog series to discover how StoryBrand is a...

Nobody Else Knows What You Know

Nobody Else Knows What You Know

Many natural healthcare practices confuse their potential patients with unclear messaging. StoryBrand provides a formula to craft your message so that your ideal patients will be captivated and want to engage. Follow this blog series to discover how StoryBrand is a...

Coming from the Heart Matters

Coming from the Heart Matters

Many natural healthcare practices confuse their potential patients with unclear messaging. StoryBrand provides a formula to craft your message so that your ideal patients will be captivated and want to engage. Follow this blog series to discover how StoryBrand is a...

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